9A0-412 Premium Bundle

9A0-412 Premium Bundle

Analytics Business Practitioner Exam Certification Exam

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New Adobe 9A0-412 Exam Dumps Collection (Question 4 - Question 13)

New Questions 4

Which statement is true regarding the segment if u201cequalsu201d was changed to u201cdoes not equalu201d?

A. This segment includes hits with 2 units attributed to display

B. This segment include hits with 6 units attributed to affiliate

C. This segment includes sessions with 6 units attributed to organic search

D. This segment includes session with 2 units attributed to direct

Answer: C


New Questions 5

Site conversions for men's watches have been increasing over the last month. Internal search terms are being captured in eVar1. The analyst warns to the number of orders that are occurring in the same session in which visitors search for "Watches for Him." by creating a segment. The exhibit show segment that the analyst has configured.

How will orders be reported with this segment applied to the u201cInternal Search Terms" report?

A. The segment will return no orders where a search was conducted in the same visit

B. The segment will return all orders for the "Watches for Himu201d search phrase conducted during same visit in which the order took place

C. The segment will return all orders where a search was conducted in the same visit

D. The segment will return no orders for the "Watches for Himu201d search phrase conducted during same visit in which the order took place

Answer: B


New Questions 6

An analyst is running the standard u201cPagesu201d report and is applying the segment shown in the exhibit. When applying the above segment to the u201cPagesu201d report, the analyst sees the following top 5 pages:

1. home

2. cart

3. products:electronics

4. search:computers:1

5. search:televisions:1

What change should be made to remove the non-search result pages from the pages report?

A. Run the u201cPagesu201d report with the internal search event in Workspace

B. Change the segment container from u201cVisitu201d to u201cHitu201d

C. Run the u201cPagesu201d report with the internal search event in Reports

D. Change the segment container from u201cVisitu201d to u201cVisitoru201d

Answer: A


New Questions 7

How do the values of calculated metrics change from March 2021 compared to December 2021?

A. The value of Order/Product Views remains the same

B. The value of Order/Product Views increases.

C. The value of Order/Product Views decreases.

Answer: C


New Questions 8

A business has a download manager that may require the user to log in or register before a download can begin. The business is interested in the following data:

u2022 What drove the visitor to interact with a download button

u2022 The amount of revenue gathered as a result of downloads

u2022 The download start rate

Refer to the data points in the exhibit that are a part of the analytics solution design. What can the analyst determine in this situation?

A. What download file names produced the most download errors

B. Which download driver has the highest rate of downloads per visit

C. Which form had the most errors

D. What marketing channel produced the most download revenue

Answer: A


New Questions 9

Using the Adobe Analytics suite of tools, which two tools should an analyst use to identify abnormalities in a given report? (Choose two.)

A. Segment comparison in Workspace

B. Anomaly detection in Adobe Analytics Reports

C. Tracking code in Adobe analytics Reports

D. Processing Rules in Adobe Analytics Admin

Answer: BD


New Questions 10

An analyst is running the Marketing Channel Overview report and notices that there is no revenue credited to their social media campaigns. At this there are many campaigns on Facebook that use the tracking code query parameter, "cid=social." Exhibits 1 and 2 show how the social traffic is configured processing rules of the Marketing Channel Report.

What change should the analyst make to the Marketing Channel processing rules?

A. The u201cSocial Campaignsu201d processing rule should be set so the tracking code contains "Social".

B. The "Social Networks" channel should be changed to set the channel's value to u201cTracking Codeu201d.

C. The u201cSocial Campaigns" marketing channel should be before the u201cSocial Networks" channel in processing order.

D. The "Social Networks'' processing rule should be changed to a condition of u201cAnyu201d.

Answer: A


New Questions 11

An analyst needs to report on the number of visits where the product, u201cBasic High Waist Jean,u201d was viewed AND purchased within the same visit. Ins analyst reports on the number of visits where the product, u201cBasic High Waist Jean,u201d was viewed OR purchased within the same visit.

What is the result?

A. The reported number of page view stays the same

B. The reported number of page view decreases.

C. The reported number of visits increases.

D. The reported number of visits decreases

Answer: C


New Questions 12

The logic between the two containers changes from "Or" to 'And'. What is the result?

A. The number of orders stays the same segment population increases.

B. The segment population stays the same orders decreases

C. The number of orders increases.

D. The segment population decreases.

Answer: A


New Questions 13

Using the classification rule builder, an analyst needs to create a classification report for marketing tracking codes by the campaign name value of the codes. Below is an example of several tracking codes, where the item between the underscores represents the campaign name:

\1. paid-search_non-branded-phrases_jeans

\2. social-media_brand-awareness_twitter

\3. display-advertising_brand-awareness.media-site

\4. affiliates_shipping-discounts_affiliate-network

What kind of classification rule should the analyst create?

A. A Regular Expression rule that matches the pattern of the 2 underscores, pulling out the value between them

B. A Delimiter rule that breaks the tracking code apart at the underscore, placing the second item in the classification

C. A Regular Expression where the rule contains u201cbrand"

D. A Contains rule that matches two underscores, pulling out the value between them

Answer: A


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