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Adobe Analytics Architect Certification Exam

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NEW QUESTION 1
Which of the following are standard metrics? Select two.

  • A. purchase
  • B. Orders
  • C. Sign-ups
  • D. event10
  • E. Checkouts

Answer: AB

NEW QUESTION 2
Which reports provides about how visitors arrive at your site? Select three.

  • A. Campaigns
  • B. Marketing channels
  • C. Internal URL
  • D. Visitor profile
  • E. Search Engines

Answer: ACD

NEW QUESTION 3
What are the basis tenant of GDRP? Select three.

  • A. First right of refusal
  • B. Right to access
  • C. Right to partial access
  • D. Right to be forgotten
  • E. Consent

Answer: D

NEW QUESTION 4
While preparing for a new analysis implementation for a site, you being conducting stakeholder interviews. Part of the conversation include defining KPIs including custom success events.
What are some examples of custom success events on a site Select two.

  • A. Checkouts
  • B. Checkouts
  • C. Cart adds
  • D. From completions
  • E. Purchases
  • F. Internal searches

Answer: CF

NEW QUESTION 5
Which of the following can you achieve with a processing rule?

  • A. Segment data based on user-related data IP address operating system, browser type version, or the value of any variable population via implementation.
  • B. Concatenation category and page name in a prop for easier reporting
  • C. Segment data into separate report suites by domain name
  • D. URL patterns , or directories
  • E. Separate or copy data into multiple report suites

Answer: C

NEW QUESTION 6
A visitor interacted with your website on 3 visiting the same device and web browser. The source query string parameter is captured into eVar5.
Visit#1.
The visitor can to the website by clicking on Facebook ad with the query string parameter source=xyz123 set in the URL During this visit they added a quantity of one of product SKU#123ABC with a cost of $99.99 to their can filled out a contact from on the site that resulted in success event1 being set.
Visit#2
The visitor returned to the website by clicking a link containing source=567 they received In their email. During this visits they added two products of sk#555AAA with an individual cost of $50.00 to their shopping cart.
Visit #3
They retirement to the website by typing the URL of the website homepage directly into the address bar can completed the purchase for both items.
What is the correct syntax of the s.products string upon purchase
AD0-E200 dumps exhibit

  • A. Option A
  • B. Option B
  • C. Option C
  • D. Option D

Answer: D

NEW QUESTION 7
Which statements best described a server call? Select three.

  • A. Exit links and File downloads record a new page view.
  • B. A pageview is tracked when a visitor reloads a page on a website
  • C. Excluded pageview by IP address records a server call.
  • D. A.stl() increments page view metrics.
  • E. A.s.t() is a type of server call.

Answer: B

NEW QUESTION 8
A marketing decides to track search refinement that were selected in the search results page. A list was implemented to capture filters in propel using as the delimiter. Suppose a visitor made 10 search result pate view consistent refinement of sort1/sort3’. What will be page view count recorded in the prop1 report?

  • A. 10 page views to sort3
  • B. 10 page views to sort/sort2/sort3
  • C. 10 page views to sort1
  • D. 10 page views to sort2
  • E. 10 page views each to sirt1.sort2. sort3

Answer: B

NEW QUESTION 9
Which of the following represents character limits for Context Data variables eVars, and prop?

  • A. eVar: 255byte
  • B. 255 byte
  • C. Context data variables: 255 bytes
  • D. eVar: 255byte
  • E. 100 byte
  • F. Context data variables: 2k bytes
  • G. eVar: 255byte
  • H. 255 byte
  • I. Context data variables 100 bytes
  • J. eVar: 255byte
  • K. 00 byte
  • L. Context data variables no character limits

Answer: A

NEW QUESTION 10
What is a unique characteristics of libraries in Launch?

  • A. Libraries can be shared across properties in the same Launch account
  • B. libraries can toe deployed directly to any environment
  • C. Multiple libraries can be deployed on to your staging environment
  • D. The core extension needs to be in your upstream resources or now resources

Answer: A

NEW QUESTION 11
You have validated that eVar10 is being correctly set In the image request being sent to Adobe. However , you run the corresponding report you do not see that value when you run the eVar10 report in Adobe Analytics. What could be two reasons for this issue? Select two.

  • A. eVar10 is not enabled in the report suite settings
  • B. There is a VISTA rule that is overwriting the value
  • C. There is a processing Rule that is overwriting the value
  • D. There is a bot rule that is overwriting the value of eVar10

Answer: C

NEW QUESTION 12
Which is the correct way to set an s.t10 call?

  • A. s.tl(‘’this’’.o’’. pageA)
  • B. .tl(‘’this’’.o’’. pageA’)
  • C. .tl(‘’this’’.o’’. pageA):
  • D. .tl(‘’this’’.o’’. pageA):
  • E. .tl(‘’this’’.o’’. pageA’)

Answer: D

NEW QUESTION 13
Who approves third party extensions in Adobe Launch ?.

  • A. Enable tag link
  • B. Adobe customer Care
  • C. Internal marketing Teams
  • D. Adobe publisher Tool

Answer: D

NEW QUESTION 14
What is an appropriate use of Processing Rules?

  • A. Divide a variable value at a delimiter and put part of it into prop43
  • B. Set an event every time the VISTA rule sets ‘’Bing organic in the tracking code report
  • C. Copy a Context Data variable value into avar10
  • D. Cause a VISTA rule running on eVar1 to be processed after marketing Channels

Answer: A

NEW QUESTION 15
You are being asked to help someone in your organization who is having difficulty accessing Adobe Launching using the Experience Cloud. Upon clicking the link to access Adobe Launch they are taken to the main Properties tab as expected. However they are not able to access the necessary web property that they need in order to complete the needed work.
Which option below would be the best solution?

  • A. Add the appropriate Adobe Launch Product Profile to the user account
  • B. An authorized client care user in your organization must contact Adobe to get the issue resolved
  • C. Create an Adobe Launch Administrator account for the user
  • D. Add the appropriate Adobe Launch Product assigned to their user account

Answer: D

NEW QUESTION 16
When reviewing the referring report for site xyz.com, you notice that site (xyz.com) is listed as the top referring domain. What is the most likely cause in this scenario?

  • A. Internal URL filters have not been properly defined on report suite settings
  • B. The rsid value on appMeasurement config section has not been properly defined
  • C. s.link Track is not being set for the correct domain.
  • D. refferingDomain has not been properly defined in appMeasurement config section
  • E. s.linkInternalfilter has been properly defined in appMeasurement config section

Answer: A

NEW QUESTION 17
What is the most granular way to extract data from Adobe Analysis?

  • A. Data Workhouse
  • B. Download Report
  • C. Data Feed
  • D. Analytics API
  • E. Report Builder

Answer: C

NEW QUESTION 18
Which access event does not require specific settings for Event ID serialization?

  • A. pordView
  • B. events
  • C. scAdd
  • D. purchase

Answer: C

NEW QUESTION 19
An e-commerce website has recorded a revenue value of ‘’100’’ with currency=’EUR set on the page load. The admin of Report suite has set the base currency of INR.
Which value will be shown in the reports?

  • A. INR: 100 will be converted into EUR then shown in the reports.
  • B. EUR e100 will be converted into INR then shown in the reports
  • C. EUR e100 will be shown
  • D. INR:100 will be shown

Answer: C

NEW QUESTION 20
If you wants to capture multiple values in a variable at once see them reported as individual line items, which variable types should you consider using? Select two.
List prop

  • A. List event
  • B. Solution variable
  • C. List var
  • D. Custom event

Answer: C

NEW QUESTION 21
There are plans at your organization to implement a new eVar to capture internal search terms on the company website. After speaking with multiple stakeholders. It has been determined that all search terms used during the visit should receive credit for success events.
Based on this information which allocation type should be selected in the report suite eVar settings?

  • A. Most Recent (Last)
  • B. Linear
  • C. Participation
  • D. Original value (First)

Answer: D

NEW QUESTION 22
Match the debugging parameters to the associated variables. Select the correct answer for each step from the dropdown list.
AD0-E200 dumps exhibit

  • A. Mastered
  • B. Not Mastered

Answer: A

Explanation:
AD0-E200 dumps exhibit

NEW QUESTION 23
Yesterday, a developer has implemented a set of context data variables to capture the Mobile version of the app. An analyst mapped a context data variable to eVar13 using the O Processing Rules.
When would the value of eVar13 populate the reports?

  • A. The evar13 report will contain data from yesterday.
  • B. The eVar report will contain data at the start of the next month.
  • C. The eVar13 report will contain data starting tomorrow.
  • D. The eVar13 report will contain data starting today

Answer: C

NEW QUESTION 24
Suppose XYZ corp has reached out to correct the discrepancy identities in the revenue metrics of the reporting. The revenue amount captured In adobe Analytics is $1250.21. The IT department of the corporation has confirmed revenue captured in the CRM system is Adobe Analytics ex[pert, you recommend using Data Source to recently the revenue amount in the reports.
What is the revenue amount to be passed in the import file?

  • A. $1.249.79
  • B. $1.250.79
  • C. $2.500
  • D. $2.500.00

Answer: D

NEW QUESTION 25
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